This preview of the 2024 Crown will be updated when Toyota publishes final specs, info, and prices.

What kind of vehicle is the 2024 Toyota Crown? What does it compare to?

The Toyota Crown replaced the Toyota Avalon as the brand’s large sedan, though it boasts a choice of hybrid powertrains and crossover influences. It competes with cars like the Nissan Maxima, Subaru Legacy, and Volvo V90.

Is the 2024 Toyota Crown a good car?

The Toyota Crown’s crossover inspiration influence its design and driving dynamics, but not all in its favor. It’s less sporty than its predecessor, the upscale Avalon, and the high seating position compromises head room. It’s efficient, spacious, and can be optioned with Toyota’s Hybrid Max powertrain. It earned a TCC Rating of 6.2 out of 10 for its initial 2023 model year. (Read more abouthow we rate cars.)

What’s new for the 2024 Toyota Crown?

The Toyota Crown was new for the U.S. last year and is expected to carry over unchanged for 2024, though a plug-in Prime hybrid may join the lineup.

The Crown cuts a fastback profile, but the lower body cladding adds SUV-like cues. There’s nothing trail-ready here; in terms of ground clearance it’s definitely a car. The exterior is almost elegant based on the sculpted sides, but a bit awkward from the tall roof and high shoulder line. The nose gets a wide grille, inspired by the Toyota Venza’s face but as if burdened with an overbite. Notably, the original Venza presented as a high-riding wagon, and now the Crown presents as a raised sedan—with a seating position 4.0 inches higher than the Camry with a roofline to match. In top trim, two-tone paint adds an elegant touch. 

The inside gets a slightly upscale look, but front and rear headroom are compromised. Front seats are comfy, rear seats have decent legroom, and the trunk has a small opening but decent overall capacity.

The Crown debuts Toyota’s two latest hybrid systems, more notably the Hybrid Max that balances fuel economy and power in the top model. A 2.4-liter turbo-4 combines with front and rear motors to yield 340 hp and all-wheel drive. The power feeds through a direct-shift 6-speed transmission with paddle shifters. It claims a 5.9-second 0-60 mph time and gets 30 mpg combined.

The other two Crown grades feature the Toyota Hybrid System (THS) used elsewhere in the brand’s lineup, which teams a 2.5-liter 4-cylinder engine with two motors, front and rear, for all-wheel drive, 236 hp, and 41 mpg combined.

The tall driver positioning lends a crossover driving character, perfectly pleasant though with more body lean than an average sedan. It doesn’t attack corners, but rides smoothly.

How much does the 2024 Toyota Crown cost?

The Crown comes in XLE, Limited, and Platinum trims. The XLE starts at about $41,000 and includes cloth and synthetic suede upholstery, 8-way power-adjustable front seats, a 12.3-inch digital instrument panel, a 12.3-inch infotainment touchscreen, infotainment over-the-air-update capability, wireless Android Auto and Apple CarPlay, navigation, wireless device charging, and 19-inch wheels. The top-end Platinum starts at about $54,000. Standard safety tech includes adaptive cruise control, automatic emergency braking, pedestrian and cross-traffic detection, active lane control, automatic high beams, blind-spot monitors, road sign recognition, and a rear-seat reminder system. 

Where is the 2024 Toyota Crown made?

In Japan.